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AT HOME WORKING NEWS
Helping You to Prosper In the Home-Based Workplace
Sunday, August 22, 1999
Volume 1, Issue #16
Betty Ann Wilkins Publisher/Editor
http://www.the-work-at-home.com
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«¤»IN THIS ISSUE«¤»
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¤ This Issue's
Sponsor
¤ Publisher's Notes
¤ Site Review: Babyboomers Homeworking
¤ Recommended Affiliate Programs
¤ Feature Article:
What Should You Be Selling?
¤ Marketplace
¤ Book Review
¤ Special Offers
¤ Guest Column:
Online Marketing Maintenance Plan
¤ Free Stuff
¤ Work-at-Home Jobs
¤ Publisher's Corner
¤ Subscribe/Unsubscribe information
¤ Contact Information
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«¤»THIS ISSUE'S SPONSOR«¤»
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<><><><><>
End of Summer Prelaunch BLOWOUT!
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<><><><><>
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«¤»PUBLISHER'S NOTES«¤»
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Welcome to all new subscribers of At Home Working News.
My purpose for publishing this newsletter is to provide
you with fresh, up-to-date & thought provoking information
to help you prosper in the Home-Based Workplace. Please
help me to do so by sending your comments & suggestions to:
Betty@the-work-at-home.com?subject=AHWNews_Comments
<><><><><>
Out of almost 1000 subscribers only 254 have voted on the
survey I posted at onelist last Sunday. I would truly
like this newsletter to be everything you want ---- so ----
Please make time to go and fill out the survey.
http://www.onelist.com/surveycenter/AHWNews
I will post the results of the survey in the newsletter next
Sunday and will let you know how the changes will be
implemented --- in the case of a tie on any item I will post
another survey on those items only along with a question
concerning the length of the newsletter as to whether I should
publish 2 parts each Sunday or the first part on Sunday and the
second part on another day of the week (your choice of day).
I have already added a Work-at-Home Jobs section and will be
adding a feedback section as soon as you start sending in your
questions and comments to
mailto:Betty@the-work-at-home.com?subject=feedback
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Enjoy the Newsletter and have a good week! :-)
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«¤»SITE REVIEW«¤»
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Babyboomers Homeworking
http://www.babyboomershomeworking.com
A very easy to look at site with information for starting your
own work from home business.
Submitted by : Elaine Whitaker
legslainey@mindspring.com
========================================================
Submit Your Site for Review to:
Betty@the-work-at-home.com?subject=Site_Review
No Affiliate Sites Please! Free sites and main domains ok.
========================================================
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«¤»RECOMMENDED
AFFILIATE PROGRAMS«¤»
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Join The Internet Marketing Challenge
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A Team of Marketing Experts that will help you today.
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<><><><><>
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The only company that pays you for your referrals too! $4 for
every person that joins under you - plus 33% commissions too!
http://www.looking-for-love.com/sign-up.htm
<><><><><>
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«¤»FEATURE ARTICLE«¤»
What Should You Be Selling?
by Betty Ann Wilkins © 1999
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Choosing a product for your home-based business is not only
one of the harder decisions you will make but will also have
a big impact on your financial success. Many people think
that a lower priced product that is more affordable is best.
This is not at all the case. An expensive product with a
high profit margin can and will do much better for you.
How can this be, you may be asking. It is really quite simple.
Regardless of the product, you will put the same time and
effort into it. The percentage of qualified prospects that
will actually buy from you will be about the same. No matter
what the price, prospects will always have reservations. It
will be just as hard for you to sell a $20 product as it would
to sell a $1000 product. So, a high priced product with a
higher profit margin will make you more money.
Every product has a price to value ratio. What does this mean
to you? Let's take a hot dog for example. Would you pay $50
for a hot dog? Of course not --- the perceived value is much
lower than the asking price. On the other hand would you pay
$1500 for a brand new 3 bedroom house? Of course you would.
Even if you didn't have $1500 you would beg, borrow or do
whatever it takes to come up with the money. You would go to
the trouble because of the Great Value compared to the asking
price.
There are many opportunities to choose from. Be sure to choose
one that's product has a high perceived value and a high profit
margin. It takes time, patience and research but you can find
opportunities that pay high commissions.
In all businesses there will come a time that you will hit a
dry spell. You just can't seem to find anyone that is able to
see the value in your product or possibly you will start
running low on money. If you truly believe in your product and
have invested a good chunk of time and money into it you will
be less likely to just give up. With a low priced product it
is much easier to just give up and move on to something new.
This is part of the reason that so many people fail --- they
just jump from one opportunity to another.
Do your homework first -- Be sure you believe in the product --
Invest a good chunk of time and money into it (this will help
you to stay motivated when the going gets tough) --- be sure
the perceived value is high --- be sure there is a high profit
margin.
*This article available by autoresponder at:
mailto:article_17@sendfree.com
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To Reproduce this Article Please Include the following:
***********************************************
Betty Ann Wilkins, Publisher/Webmaster
"At Home Working News" - Your Doorway to Joining the
Work-at-Home Revolution. Fresh, Up-to-date, original
content to help you prosper in the home-based workplace.
To subscribe: mailto:AHWNews-subscribe@egroups.com
Sample issue: mailto:sample-issue@the-work-at-home.com
Archives at http://www.the-work-at-home.com/archives
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========================================================
Advertising in At Home Working News is currently FREE, just
send your 4 lines of 65 characters or less with url or email.
First 15 Ads Submitted are published - Subscribers Only
First Come - First Serve To Submit Your Free Ad email:
mailto:Betty@the-work-at-home.com?subject=FreeAd
========================================================
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«¤»BOOK REVIEW«¤»
-----------------------------------------------------------------------
Home but Not Alone : The Work-At-Home Parents' Handbook
Balancing kids while working at home is a challenge. You will
find insightful ways to juggle both in this well written book!
by Katherine Murray
Price: $11.96
Order From Amazon.Com at:
http://www.amazon.com/
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«¤»SPECIAL OFFERS«¤»
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«¤»GUEST COLUMN«¤»
Online Marketing Maintenance Plan
by Jim Daniels
-----------------------------------------------------------------------------
Okay, get out your schedules. It's time to pencil in the most
important "appointments" you MUST attend as a small business
owner.
I'm sure you've heard over and over that as a small business
owner, most of your time should be spent on marketing. And while
this is true, pinning down the specifics can be a daunting task.
Unless you have a regular routine you can follow, your efforts
will yield inconsistent results at best.
So how do the most successful marketers keep up with the constant
chore of promotion? They follow a regular schedule and attend
their own "marketing maintenance appointments!"
Based on my own promotion, I've worked up a mock schedule for
you. This stuff really works for me, and may work for you too.
Naturally I don't expect you to follow it to the letter, but this
should help you develop your own "online marketing maintenance
plan."
Here we go...
Daily:
- Answer email.
If this is not already your number one priority online, it should
be. People expect answers quickly in cyberspace. If you show them
that you are ready and willing to help, you'll earn their trust
and their business.
- Perform one marketing-related task.
Even if it is fifteen minutes to register at a search engine or
post to a bulletin board, make a commitment to perform at least
one marketing-related task per day.
Weekly:
- Add a page to your website.
Even if it is a short report about your area of expertise, adding
pages regularly will increase your exposure by giving your site
more points of entry. This will also show customers that your
site is not stagnant.
- Add a dozen or so search terms to your goto.com account. You DO
have a "goto" account don't you? www.GoTo.com
lets you buy
targeted clicks to your site for as little as a penny. This
marketing strategy is gaining popularity rapidly among many
prominent marketers. One of our private site members has utilized
this strategy and added 15,000+ visitors by spending $150 a
month. He never pays more than $0.01 for any click! Enough said.
Monthly:
- Submit any new web pages you've added to at least 5 new search
engines.
Once you're in the major engines like AltaVista, InfoSeek and
Excite, go for the "next level" engines like Thunderstone,
MetaCrawler, LookSmart. These engines are included in searches
from multi-engine search sites such as dogpile.com and others.
Your site needs to be listed with as many search engines as
possible.
- Find one new ezine to advertise in.
Advertising in most ezines is still one of the biggest bargains
on the internet. In many cases your cost of advertising is
recouped with just one or two sales. A few ezines I've advertised
in with excellent results are DEMC and Web Marketing Today. If
you have not tried ezine advertising you may be surprised at the
results. Each time you find one that works, just add them to your
regular advertising schedule and before long you'll see a steady
incline in profits. (Why not start with the one you're reading
right now - if YOU are reading it, your target audience may be
reading it too!)
- Submit an article to a list of targeted ezine publishers.
Here's how effective this can be. Just last month I released a
tip I wrote for my BizWeb E-Gazette. The following week it
appeared at internetday.com and generated over 2000 visitors to
my site. Talk about effective promotion. Article submissions need
to be on your schedule.
Quarterly:
- Set up one completely automated marketing tool.
What is an automated marketing tool? Something you implement,
which promotes your site 24 hours a day and does 100% of the
work. (Isn't the web a great place to do business!) Here's an
excellent example of how to use this strategy...
http://www.letemknow.com - This site sets up a
referral form for
you to post on your site. Your visitors can then refer their
friends and associates to your site with a few clicks.
letemknow.com builds the forms for you in seconds and it'll take
you just a few minutes have the referral service on your site.
Unlike many similar services, this one isn't interested in
grabbing your traffic. It simply helps you generate countless
referrals to your site.
- Sign on one joint-venture.
Joint ventures work great on the internet. There are two ways you
can utilize this to add profits. First, you can contact
webmasters who market similar products and services and ask them
if they would be interested in offering yours. Give them 25% -
50% of the profits and it's a win-win situation. Another way to
use this strategy is to promote another webmasters' product or
service (something you can get behind) to your subscribers or
customers. No matter which method you choose, doing this
quarterly can double your yearly income. If you haven't tried it
yet, start by keeping a notebook of possible joint venture
candidates and contact them on schedule.
There you have it. A real marketing maintenance schedule that
works. If you don't already have your own schedule, I invite you
to print this one out and use it as your own. As you find new
marketing resources that work, add them in and remember, always
keep your appointments!
========================================================
Article by Jim Daniels of JDD Publishing. Jim's site has
helped 1000's of regular folks profit online. Check out
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weekly BizWeb E-Gazette: mailto:freegazette@bizweb2000.com
========================================================
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«¤»FREE STUFF«¤»
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«¤»WORK-AT-HOME JOBS«¤»
-----------------------------------------------------------------------
Mystery Shoppers
Shoppers needed in the following Nebraska Cities for an easy
retail shop. Please indicate the city in which you are
available to shop Please also include your name and phone number
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mailto:IScheduleShops4U@aol.com
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Patient Account Services
25 High St., Suite 105
Waldorf, MD 20602
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«¤»PUBLISHER'S CORNER«¤»
-----------------------------------------------------------------------
No more writer's block!
Do You Need Ideas for articles? Then you Need "Article Ideas"
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========================================================
Do You Publish an Ezine or Newsletter? Would
like to
exchange ads with At Home Working News? Just email us
Betty@the-work-at-home.com?subject=Exchange_Ad
========================================================
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Thank You For Your Readership. If you have any ideas for
AT HOME WORKING NEWS, you would like to submit an article,
or if there's something special you'd like to see in it,
please let me know. mailto:submit@the-work-at-home.com
Our Next Issue will be on Sunday, August 29, 1999
Helping You to Prosper in the Home-Based Workplace
Your Doorway to Joining the Work-At-Home Revolution
http://www.the-work-at-home.com
mailto:info@the-work-at-home.com
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«¤»CONTACT INFORMATION«¤»
-----------------------------------------------------------------------
Betty Ann Wilkins
Home-Work Connection
http://www.the-work-at-home.com
mailto:Betty@the-work-at-home.com?subject=AHWNews
7 Bartemus Trail
Nashua, NH 03063
(603)594-9252
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Disclaimer: At Home Working News accepts no responsibility
whatsoever for the content or legality of any advertiser. We
do not guarantee the validity of any ad or business. It is the
responsibility of the advertisers to check and abide by the
local, state, federal and international laws pertaining to the
products, services or business opportunities they advertise.
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